What do you do when you need to purchase hair and skincare products?
Do you opt for a local business or do you just buy everything online? If you answered the latter, you might not be aware of the benefits of choosing a salon in your area. While it’s easier to purchase beauty products with a few clicks, there are some advantages to shopping local that are not so obvious, but they make a world of difference. Here are a few examples:
Boost the Local Economy
There are many other ways to boost your community’s economy besides becoming an entrepreneur, and shopping local is one of them.
According to one study, when a consumer spends $100 at a local business, $68 remains in the area. However, if you buy from a retail chain, only $43 of that original $100 is recycled in your community. That’s because retail chain owners operate businesses in multiple locations, so they can’t invest in only one neighborhood.
Why does it matter? When you support a local business, you’re increasing its chances to grow and create more jobs. High employment is essential for a healthy economy and local development.
When you buy everything you need on the internet, you’re basically ruining an opportunity to make personal connections. Think about it: How do you meet new people? By talking to them! There’s way more to making connections than the social aspect, though. You can exchange favors, acquire more knowledge, and learn about events and opportunities that you would never know by shopping online.
While improving the local economy and getting to know more people are both great reasons to shop locally, you might be looking for more practical benefits to justify your choice. In this case, we recommend that you read this hilarious article with 10 reasons why you should shop in-store rather than online. The advantages include avoiding shipping fees and bringing items home immediately. Enjoy the laughs!
Jokes aside, we have another other good arguments to help you make up your mind: November 24th is Small Business Saturday. So, why not support small local businesses?
Now that you understand the benefits of shopping local, we hope you help us spread the word by sharing this blog with your friends. At City Pointe Beauty Academy, we have a friendly staff that loves the beauty business but can teach you the business of beauty. Contact us through our website or give us a call at (417) 673-8822 to enroll in our classes or to learn more about our spa, hair, and skincare services.